SingTel i.luminate Business Series 2014

Technology Leaders Panel Discussion: Is Software-Defined Everything a Myth or Reality?

Software-Defined Networking, Storage, Datacentre and Computing. These are some of the hottest IT buzzwords these days. Clearly, the trend is shifting towards Software-defined Everything (SDx). What is the industry doing to advance the architecture of SDx? SDx is set to be the next big thing in IT, growing rapidly from the small fraction it represents in today's market. The software-defined networking market alone is expected to be valued at about USD $3.7 billion by 2016, compared to USD $360 million in 2013. IDC estimates that the software-defined storage market is poised to expand faster than any other storage market.

In this panel discussion industry thought leaders will explore how best companies can enable this data growth, and transform the way they consume and deliver storage as a service. Attendees will emerge from this discussion with a better understanding of the challenges in SDx and how to apply the right solutions that will boost their company's competitive edge in today's changing world.

Session discovery topics:

What's your opinion on SDx?
What are the key challenges that need to be addressed to ensure a viable transition from legacy network architectures to an SDx model?
What are the implications for suppliers of processors, OSs and networking equipment?
Is it reasonable to expect a shift to SDx over the next few years?

Moderator:
Geoff McClelland, Program Director, CIO Connect HK

Executive Panelists:
Addison Chi, Solutions Architect, Greater China, Arista Networks
Lincoln Jack Lincoln, Practice Manager, Cloud Service Providers, Emerging Markets, APJ, EMC Corporation
Paul Widjojo, Director of Enterprise Architecture & Solutions, Growth Market, Pearson plc
Keith Leong, Vice President, Customer Delivery Engagement, Enterprise Data & Managed Services, SingTel Group Enterprise

	Agenda
	TIME	AGENDA
	08:30 - 09:00	Registration, Networking Breakfast & Showcase Visit
	09:00 - 09:15	Welcome Message Jenny Fong Managing Director SingTel Hong Kong
	09:15 - 10:00	Opening Keynote: Smart Convergence - Simplifying IT \| Amplifying Growth In the current business climate, global leading companies are pursuing business efficiency and cost savings as a means to protect revenue and boost profits. These same companies are looking to their IT professionals to provide leadership on how best to remain competitive and streamline their IT operations and services. Therefore, IT needs to be equipped with the knowledge so as to make an informed decision on what to retain and what to outsource, what systems to automate and what to integrate. Against this backdrop, Smart Convergence of IT infrastructure has emerged as a key trend that it driving the integration, automation and management of various siloed IT infrastructure into a single platform. This drastically streamlines device, domain and database management, thereby simplifying IT and allowing organisations to optimise their investments. In this session, the speaker will identify key technological trends that are shaping the industry and explain the pivotal role of converged infrastructure in maintaining an organisation's competitive edge in the existing business climate. Session discovery: What are the key technological trends that are shaping the industry? How are industry leaders leveraging converged infrastructure to address the problems of siloed IT architectures? How can businesses leverage this synergy to drive both technical and business efficiency across the physical and virtual datacentres, to achieve greater productivity and optimize investments? How can IT professionals provide the right advice to your senior leadership? Keith Leong Vice President, Customer Delivery Engagement, Enterprise Data & Managed Services SingTel Group Enterprise
	10:00 - 10:30	Keynote One: Simplify and Transform your business with HP Converged Systems Meet HP ConvergedSystem-a portfolio of systems that is a pre-engineered, pre-integrated purpose-built system, built on a set of repeatable building blocks that are fast, simple, and cloud-compatible. And because ConvergedSystem is wrapped under a single management layer with HP OneView, it is your fastest path to the cloud-whether you use Big Data analytics, virtualization, or mobility to get there. And with a new consumption model that covers everything from ordering to operations, you can deliver the New Style of IT-and free up resources to meet all your business needs. The next-generation data center you've been waiting for has arrived. Session discovery: How to address the challenge of many resources tied up in ongoing IT operations. Understand the new Innovative approach to cut IT budgets while accelerating business agility. What industry Analysts are saying that convergence is inevitable and it's a trend that will drive IT for years to come. What the rest of the enterprises of nearly two-thirds of IT buyers are favoring integrated systems to accelerate their time to value for solutions. Discover how over four years ago, HP introduced the industry to the concept of converged infrastructure and how HP will be taking the next major step in workload-optimized Converged Systems for virtualization, cloud and big data. Sascha Haake General Manager, Converged Systems, APJ Hewlett-Packard
	10:30 - 11:00	Keynote Two: Branch Converged Solutions for Modern Enterprises Extending Datacentre Virtualisation to the Edge While most enterprises have reaped the benefits of employing converged and virtualised solutions in their datacentres, many struggle with ensuring that this benefit cascades to their branch offices. The inability to successfully synchronise data platforms presents considerable challenges to businesses that have widely distributed ICT infrastructure, as it increases the risk of data loss and the complexity of provisioning and managing remote IT infrastructure and services. As studies have shown, mitigating these challenges is also costly for organisations. In this session, Riverbed will share how it has empowered CIOs with the flexibility to create location independent computing architecture anywhere around the world via SteelFusion™ and SteelHead™. SteelFusion™ was developed as a converged solution created to synchronise IT across branch offices, allowing data to be centralised in a secure SAN in the data-centre or Cloud, whilst enabling servers (physical or virtual) to operate as fast as if the data was resident in the branch itself! Running on the same platform is the award winning SteelHead™, which enables optimised user access across the WAN to centralized applications, and also allows various utility applications such as active director, anti-virus, firewall, windows server, to be consolidated and virtualised within a single branch appliance. Learn how you too can enjoy the benefits of a consistent IT platform across all branch offices. David Neo Vice President Sales Engineering, Asia Pacific Riverbed Technology
	11:00 - 11:20	Networking Tea Break & Showcase Visit
	11:20 - 11:50	Keynote Three: Advanced Threat Protection for a Converged Infrastructure Today's cyber threat landscape has changed dramatically. In recent times, many enterprises have had their systems breached and most are unaware of it. In this session, learn how advanced cyber threats have evolved leaving you unprotected against today's advanced persistent threat (APT) actors. Also, find out how you can protect your enterprise from these advanced threats, across your entire converged infrastructure; from network to email, endpoint and mobile. Charles Ho Strategic Alliance Manager, Asia FireEye
	11:50 - 12:30	Technology Leaders Panel Discussion: Is Software-Defined Everything a Myth or Reality? Software-Defined Networking, Storage, Datacentre and Computing. These are some of the hottest IT buzzwords these days. Clearly, the trend is shifting towards Software-defined Everything (SDx). What is the industry doing to advance the architecture of SDx? SDx is set to be the next big thing in IT, growing rapidly from the small fraction it represents in today's market. The software-defined networking market alone is expected to be valued at about USD $3.7 billion by 2016, compared to USD $360 million in 2013. IDC estimates that the software-defined storage market is poised to expand faster than any other storage market. In this panel discussion industry thought leaders will explore how best companies can enable this data growth, and transform the way they consume and deliver storage as a service. Attendees will emerge from this discussion with a better understanding of the challenges in SDx and how to apply the right solutions that will boost their company's competitive edge in today's changing world. Session discovery topics: What's your opinion on SDx? What are the key challenges that need to be addressed to ensure a viable transition from legacy network architectures to an SDx model? What are the implications for suppliers of processors, OSs and networking equipment? Is it reasonable to expect a shift to SDx over the next few years? Moderator: Geoff McClelland, Program Director, CIO Connect HK Executive Panelists: Addison Chi, Solutions Architect, Greater China, Arista Networks Lincoln Jack Lincoln, Practice Manager, Cloud Service Providers, Emerging Markets, APJ, EMC Corporation Paul Widjojo, Director of Enterprise Architecture & Solutions, Growth Market, Pearson plc Keith Leong, Vice President, Customer Delivery Engagement, Enterprise Data & Managed Services, SingTel Group Enterprise
	12:30 - 13:45	Networking Lunch & Showcase Visit
	13:45 - 14:15	Powering Your Business with Next-gen Enterprise Technologies To better respond to the fast-changing business environment, many CIOs are turning to a new business model for greater agility, productivity and cost-efficiencies. Being at the forefront of technology, SingTel will share on what the new workspace is and the driving forces behind it : consumerisation of IT, Bring-Your-Own-Device, everything-as-a-service and the integration of IT with Communications networks. Join us for insights on how CIOs and IT professionals can continue to stay relevant to the business and re-invent with ICT to unlock business value. That is, an IT business model that is agile, scalable and cost effective. Simon Lok Associate Director, Customer Solutions, (North Asia) SingTel Group Enterprise
	14:15 - 14:45	Arista Cloud Scale Economics To scale up the cloud, it is critical to build a network with simple, repeatable designs that can accommodate increased traffic without impacting applications and the cost per port. Arista provides an open, extensible and easy-to-manage platform, which gives real-time network telemetry, application mobility and visibility, so that you can scale the cloud economically without any proprietary lockup. Addison Chi Solutions Architect, Greater China Arista Networks
	14:45 - 15:15	Software Defined Everything REDEFINE - Cloud, Social, Mobile and Big Data are disruptive trends that, taken together, are defining the way we work and live. It is also redefining the applications and technology we use. This new platform is what IDC calls the "third platform". This third platform is creating a structural change in many industries, including the technology industry, and creating a new wave of winners and losers. The new wave of winners is comprised of companies that will redefine themselves to become software-defined enterprises. Software-defined enterprises will leverage software and build new applications that harness new sources of data to redefine their strategy and drive structural change to their advantage. To accomplish this, organizations must REDEFINE many things. Lincoln Jack Lincoln Practice Manager, Cloud Service Providers, Emerging Markets, APJ EMC Corporation
	15:15 - 16:00	Lucky Draw, Networking Tea Break & Showcase Visit